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Monthly Archives: July 2010
Here’s to brand journalism
Tonight some colleagues and I went to a book signing by David Meerman Scott and Brian Halligan as they promote their new book Marketing Lessons from the Grateful Dead. I’m not even close to a Deadhead but I’m always fascinated by a good case study, so I’m looking forward to reading this book. While we [...]
Posted in Content, Geekery Tagged books, brand journalism, Content, content marketing Leave a comment
A little feather in my cap!
We’re creating lots of (IMO awesome) content around FakeAV — what it is, why it’s dangerous, etc — for our customers and general public. It’s a win-win for everyone on security issues to just raise awareness. The more people that know what threats are out there and how to avoid them, the better off we [...]
Posted in Multimedia, Shameless Plug Leave a comment
Boston Twitter trending topics never change
I swear for the past month or so, the trending topics for the Boston area on Twitter haven’t moved a hair. This is what I see every time I log in: Anyone else notice this? Sure, it beats 24/7 Bieber, and admittedly I’m not much for sports, but I’m having a hard time believing Boston [...]
Wordless Wednesday #5
Posted in Greek, Inspiration, Photos Tagged fish, fishing boat, greece, methoni, pieria, wordless wednesday, Μεθώνη, Πιερία 1 Comment
From journalism to content marketing
January 29, 2009 was my last day as a journalist. Almost three years in my editorial post at a business magazine, I was called into my editor-in-chief’s office. He, my publisher and a member of HR were all sitting there, looking at me with pity in their eyes. We’d received a mass email that morning [...]
Posted in Content, Journalism Tagged Content, content marketing, Journalism, transitions, unemployment 1 Comment
Awful support from Bluehost, GoDaddy; Goodbye to both
I’ve just completed a complete migration of all my websites from one hosted server to another — it wasn’t painless but it could have been a lot worse. This migration thankfully marks the end of a frustrating month of security issues with my previous hosting provider and domain name registrar, BlueHost and GoDaddy respectively. Yes, [...]
Wordless Wednesday #6